The end-to-end Marketing Mix Modeling (MMM) platform for ROI-driven decision-making.
Completeness is key to measure the true incrementality of your marketing activities. This means including all internal & external factors within the models to build a holistic view on performance drivers.
We tackle the challenge of each industry specifically thanks to a range of custom modules that can be implemented in your platform (Price&Promo, Brand Power, Carbon footprint optimization, MMMxCLV and many more!).
Our dedicated squads of MMM experts are here to help you cobuild and set up battle plans and strategies through the platform to drive impact at scale and at maximal pace.